A perfect makeup can help you to achieve your desired look. Whether it’s for a morning meeting or even just an evening out, the right makeup and skincare products will not only make you feel more confident but also give that natural glow.
Makeup is always used as the last touch before leaving the house, so choosing which one to use can be challenging! But don’t worry, we have compiled a list of our top 11 best makeup brands in India with a detailed review. So now, all you need to do is scroll down and find your perfect match!
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Best Makeup Brands in India
MAC
Ever since its first collection of lipsticks in 1984, Makeup Artist Cosmetics or MAC has been a favorite brand for getting glamorous cosmetics. The little company from Toronto, Ontario, started with only six lipsticks and today is part of the Estee Lauder empire. In an age when brands are bought and sold at a whim, it’s reassuring that MAC has managed to stay true to its roots and remain a cult favorite.
What makes MAC so special? The company has always been on the forefront of innovation, coming up with new products and shades that keep customers coming back for more. They were one of the first brands to embrace the grunge look in the early ’90s, putting out matte lipsticks, creamy eyeshadows and dramatic mascaras that enlivened the look of the era. The company is still known for their unique color palettes. For example, they went against popular opinion by introducing reds in colors like blue-red at a time when reds were supposed to be brighter than any other color. Similarly, they’re one of the few brands to offer purple lipstick in shades that go from light lavender to deep eggplant.
The company’s products are known for their quality. They embrace unique ingredients like mica oil and mineral waxes instead of paraffin, which makes their eye shadows highly compatible with contact lenses. The company uses only the purest pigments and absorbent minerals to provide a smooth texture in their powders.
Though MAC partners with a number of celebrities for makeup collaborations, the company is still extremely involved in charity work. A large part of their proceeds from holiday collections goes towards AIDS research, while all employees are given paid time off for community service.
MAC’s history is fascinating, their products are top-quality and its commitment to charity work is admirable. Whether you’re a makeup novice or an experienced professional, MAC is a brand worth checking out. You won’t be disappointed.
Lakme
Lakme is an Indian cosmetics brand which Hindustan Unilever owns. Having Shraddha Kapoor, Kareena Kapoor, and Chamma as brand ambassadors, it ranked at number one among the cosmetics brands in India. Lakme started as a 100% Tata Oil Mills (Tomco) subsidiary. It was named after the French opera Lakmé, the French form of devi Lakshmi (the Hindu goddess of wealth), renowned for her beauty. This was started Prime Minister Jawaharlal Nehru in 1952, because he was concerned that Indian women were spending precious foreign exchange on beauty products.
The company has come a long way since then. It now has many different product lines, including Lakme Eyeconic Kajal, Lakme 9 to 5 Primer + Matte Lipstick, and Lakme Absolute Blur Perfector Mousse. These products are all designed to help Indian women look their best. After all, Indian women are known to be incredibly beautiful.
One of the main concerns that women often have is how to make their skin look its best. And with good reason too! With so many different hues and types of skin tones around, it can be difficult for some people to find makeup that really flatters them. But Lakme has a wide range of products which cater to all sorts of skin tones, so that everyone can find something that works for them.
Lakme is a brand that women of all ages trust for their makeup needs. The company has a team of expert makeup artists who formulate the products to meet the varying needs of Indian skin tones.
The brand is also popular for its Lakme Fashion Week, an annual event that showcases the latest fashion trends and beauty looks. Celebrities and models often use Lakme products on the runway and the red carpet.
Lakme products are affordably priced and offer good value for money. They are known for their high quality and long-lasting formulas. If you are looking for a good quality, affordable makeup brand, then Lakme is a great option.
L’Oreal
L’Oreal is a cosmetics company founded in 1909 by Eugène Schueller. It specialises in hair colour, skincare, sun protection, cosmetics and fragrances. The company is headquartered in Paris and has operations in many countries such as the USA, UK, and South Africa. L’Oreal India came into existence in 1995 with its headquarters situated in New Delhi. L’Oreal Paris is the flagship brand of this company, which has over 30 brands under its name that including Garnier, Maybelline and Yves Saint Laurent to name a few.
L’Oreal India claims to be one of India’s most popular makeup brands. It has a wide number of products to choose from, with reasonable prices and good quality. Some of their most famous products are the L’Oreal Paris White Perfect Magic Whitening Face Wash, Studio Secrets Professional Liquid Concealer and so on.
L’Oreal is known for its innovative approach towards beauty and cosmetics and has always strived to come up with products that fulfil the needs of its customers. The L’Oreal Super Stay Makeup Foundation is one such product that is sure to win the hearts of many women. With its long-lasting effect, it is perfect for all occasions! L’Oreal is one of the best makeup brands in India.
Maybelline
Maybelline is a makeup brand that was founded in 1915 as a single product: “Maybelline Cake Mascara.” The company now has over 600 products.
The Maybelline company is most well known for its mascara and lip products, such as the lipstick called “Baby Lips” and the lip stain called “Color Sensational.” The company is also well known for mascaras such as “Lash Sensational,” and has recently made waves in the beauty industry by releasing a line of eyeshadow palettes.
Maybelline is one of the most popular and well-known brands of cosmetics in the world. It was founded in 1915 by Thomas Lyle Williams, and the company’s name is a combination of his sister Mabel’s nickname and the word “eyeliner.”
Maybelline’s first product was Lash-Brow-Ine, a mascara and brow pencil combination, and the company soon began producing other cosmetics as well. Today, Maybelline offers a wide range of products including eyeliner, eyeshadow, lipstick, and foundation.
Maybelline is a favorite among professional makeup artists and everyday women. The company has released several iconic products over the years, including the Maybelline Cake Mascara in 1917 and the Ultra Lash mascara in the 1960s. The company has also begun releasing products designed specifically for men in recent years.
Colorbar
Colorbar is one of the leading cosmetic brands in India and now across the world. The philosophy of this brand is to be gender-neutral and celebrate diversity. They believe that everyone has the birthright to express themselves in their unique way.
Since its inception in 2002, Colorbar has grown to become a household name with products loved by women of all ages and skin types. The brand is synonymous with quality, innovation, and luxury. The products are meticulously crafted and undergo stringent quality tests to ensure that they meet high standards.
Colorbar is the only beauty brand that invests in R&D that enables us to create exclusive and unique products. For example, the Eye Shimmer range is available only at Colorbar because it gives a sensual sheen to the eyes without chunky shimmers or glitters.
NYX
NYX is an American brand of cosmetic products, including makeup and sunblock. It was founded in Los Angeles in 1999.
NYX is a subsidiary line from the company “L’Oreal USA” which also owns brands such as Maybelline New York, Essie Cosmetics, Garnier, Lancome Paris, Redken Laboratories and Kiehl’s Since 1851.
NYX is a “professional makeup” company, which means that their products are geared towards those who work in the beauty industry, such as makeup artists and salon professionals. However, their products are also available to the general public.
One of NYX’s most popular products is the “Jumbo Eye Pencil” in a variety of colors. According to the NYX website, this pencil is currently available in 18 different colors.
It also features a number of products designed to be used as lip gloss, lipstick and lip liner.
In addition to makeup products, they also feature hair care and sun care products advertised as being “paraben-free” and “cruelty free”.
According to their website (nyxcosmetics.com), they also offer a line of “professional makeup brushes” available in various sizes and shapes. These brushes can be used for applying makeup, as well as for cleaning makeup brushes.
LA Girl
L.A. Girl Cosmetics is a makeup brand that was launched in the 1980’s but didn’t become available in stores until 2002.
The company began when their parent company, L’Oreal USA, acquired exclusive rights to manufacture and distribute cosmetics under Maybelline New York in 1995. Because of this acquisition, L.A. Girl Cosmetics was formed and began to create colour cosmetics, skincare, and facial makeup products.
The company has six different brands within its company such as: Diamond FX (creates SFX makeup), Pro-FX (represents professional makeup for special effects), Dolly Wink (brings out natural eyes with lashes), Magic Modeling (3D face powder), Belle (highlighting and correcting makeup) and Soap Star (all natural handmade soap).
L.A. Girl is headquartered in Vernon, California and has a distribution center located in Itasca, Illinois.
AVON
In May 2019, the Brazilian company Natura & Co announced its intent to acquire Avon; the deal closed in January 2020. Following the merger,
Angela Cretu was appointed CEO of the combined company. Avon is a multinational cosmetics, skin care, fragrance and personal care company, based in London. It had annual sales of $5.57 billion worldwide in 2019. With 6.4 million representatives, it is the second largest direct-selling enterprise in the world (after Amway).
Avon’s products are sold through direct sales representatives, who use a multi-level marketing model. Representatives typically earn commission on the products they sell and from the sales of their recruits. Avon has a wide range of products, including cosmetics, skincare, fragrance, and personal care products. Some of its best-known products include Anew, Avon True Color, and Skin So Soft.
Avon has a history of philanthropy, donating millions of dollars to various causes each year. It also has a number of programs designed to empower women, including its beauty for a Cause program and its entrepreneurship training program, Avon Startup.
The company’s products are available in over 80 countries worldwide and the company continues to grow. L.A. Girl is a cruelty-free company and does not test any of their products on animals.
The Body Shop
The Body Shop is a British cosmetics and skin care company.
Founded in 1976 by Dame Anita Roddick, the company currently has a range of 1,000 products sold in about 3,000 stores, divided between those owned by the company and franchised outlets in more than 65 countries.
Originally trading from Brighton, the company is now based in London Bridge and Littlehampton, West Sussex, and is owned by Brazilian cosmetics company Natura as a subsidiary of the Natura & Co group.
The Body Shop’s ethical stance has been the cornerstone of its marketing strategy since it was founded in 1976. Dame Anita Roddick, the company’s founder, was a pioneer of the ethical trading movement. The Body Shop has never tested any of its products on animals and tries to use ingredients that are not harmful to the environment.
The Body Shop is also a strong supporter of fair trade. It was one of the first companies to commit to fair trade in cosmetics, and it remains one of the few companies to do so. The Body Shop has also been a vocal opponent of both animal testing and genetically modified ingredients.
In 2006, The Body Shop was bought by L’Oréal, the world’s largest cosmetics company. Dame Anita remained on the board until her death in 2007. In 2010, Brazilian cosmetics company Natura bought The Body Shop for an estimated £1 billion. Although The Body Shop is now a subsidiary of Natura, it continues to operate as a standalone company with its own board and executive team.
Bobbi Brown
Bobbi Brown is finally available in India, and we couldn’t be more excited! This prestigious global beauty brand was founded by the makeup artist-turned-entrepreneur, Bobbi Brown in 1991. Estee Lauder took over the company in 1995 due to its massive success.
This luxury brand offers the best quality when it comes to makeup. Interestingly, its Long-Wear Gel Eyeliner sells more units globally than any other Bobbi Brown product, with two sold every minute!
The brand has a wide range of products to offer, including foundations, powders, eyeshadows, blush, lipsticks and much more.
If you’re looking for a luxurious and high-quality makeup range, Bobbi Brown is the way to go!
Revlon
Revlon is a well-known cosmetic brand that was founded in 1932. The brand was started by 3 founders with a single product for nails. Consumers are quite happy with the products. Later Revlon’s hairdryer was a lot in demand as it is easy to handle, other than that they have perfumes, concealers, nail paints, etc.
Revlon has come a long way from its humble beginning to be one of the largest companies which operates globally with products ranging from fragrances and makeup to skin care and hair care. It has stayed ahead of the curve by developing new products and keeping up with the latest trends in cosmetics.
Although Revlon is now a global brand, its start wasn’t easy. The company was founded in 1932 by brothers Charles and Joseph Revson along with Charles Lachman who used to supply chemicals for their father’s shoe polish business. They started the company with a single product – a nail polish.
The company grew rapidly and soon became popular. One of its early successes was the introduction of Revlon lipstick in 1934. This was followed by other perfumes, concealers, nail paints, etc.
Made In India Cosmetic Brands
Looking for cosmetics that are made in India? Here’s a list of some popular brands that are worth checking out!
- Lakme
- WOW
- Mamaearth
- Coloressence
- VLCC
- Biotique
- Shahnaz Husain
- Himalaya Herbals
- Elle 18
- Viviana Colors
- Forest Essentials
- Jovees
